If you’re looking to reach content viewers beyond broadcast and cable television, we offer advertising opportunities with over-the-top television and digital video streaming. Our award-winning Premion OTT platform distributes your marketing message to audiences on devices like FireStick, AppleTV, and Roku, as well as Smart TVs, tablets, mobile phones, computers, and gaming consoles.
We help businesses define their marketing goals, develop short- and long-term strategies to reach them and set key performance indicators to properly track their success. Access to qualitative and quantitative resources, and both traditional and dynamic new approaches to marketing and advertising, enables us to deliver solutions tailored to your business.
WFSB Advertising is a dynamic team of consultants and creative professionals specializing in television, OTT, targeted digital, email, and social media. With a diverse portfolio of local brands such as WFSB, this team understands the power of meaningful marketing and driving consumers to action.
WFSB is known in Connecticut for community advocacy and efforts to get results for our viewers. With leading syndicated and network television programs, local, regional and national sports, local News shows, Surprise Squad campaign and more, we are proud to produce and deliver some of the top broadcasts and community outreach missions in Connecticut.
"We have run a series of segments on Better CT throughout 2019 for our client, Advanced Orthopedics. They have been an overwhelming success, internally for staff, and externally for both patients and other doctors. We already have further plans to use Better CT in the marketing for 2020"
Richard Morgan, Owner of Morgan Marketing Consultancy
"WFSB Advertising has been a great partner to the Center for Advanced Reproductive Services for many years. We thoroughly rely on the expert advice of WFSB Advertising to help us plan our media program each year and lean on her to share best practices, new ideas, and honest discussion about how our broadcast and digital strategies are working so that we can constantly evaluate and evolve our program."
Lisa House, Buyer for Center for Advanced Reproductive Services
"WFSB Advertising has gone above and beyond since the beginning and that is a big reason why WFSB has been the one consistent TV station that NJ Diet uses for their advertising. The other partners have come and gone but we always found WFSB to be valuable to NJ Diet’s business".
Kenny Lowenfish, Media Buyer for KJL Media Group, LLC/ NJ Diet
One of WFSB's core values is to advocate for our viewers while doing good in the community we serve. We are committed to inform and report on issues affecting Hartford/New Haven residents and beyond, by providing solutions where others have paid no heed. Many of our WFSB community initiatives are made possible by sponsors who align with this value. If you’re interested in joining our community efforts, please reach out to WFSB Advertising.