Bill Whittle

Bill Whittle

Find me on:

Recent Posts

The Difference Between a Branding and Call-to-Action Campaign

When creating an advertising campaign, it's critical that you cater to your business goals and your target audience. If you do not advertise with specific goals in mind, it can prove much more difficult to determine the success of the campaign as a...

What is OTT?

The average American household subscribes to around three streaming services. These services see a high amount of viewership: the average American also streams around eight hours of content each day, between online video content and streaming...