Digital advertising is an incredibly valuable marketing tool. It allows you to connect with consumers through a variety of online platforms. By utilizing digital marketing in combination with TV marketing, you can enhance your ability to reach an...
Did you know that digital advertising reaches 90% of users online? Display ads are an incredibly valuable part of your marketing plan due to their capability to attract audiences easily. It's an excellent strategy that can help increase both brand...
When you're thinking of where to purchase your marketing assets, you might not consider purchasing digital assets from a TV station. In reality, however, working with an experienced media partner can be incredibly beneficial to your business. A TV...
Digital targeting entails connecting with target audiences through highly targeted ads on various digital platforms. This type of marketing is vital to successful campaigns because of the potential reach that it carries. If you take the time to...
Digital advertising has quickly become a popular buzzword across many marketing circles. Customers are spending more time on digital devices than ever. Many adults spend as much as 17 hours each day using digital tools. As a result, digital...
Digital marketing has become increasingly important to many businesses over the past several years. Today's marketers must be digitally savvy in order to effectively reach their customers. An average of 78% of internet shoppers conduct product...
As you design your marketing campaign, you may hear the term "impressions." Impressions are the number of times a specific ad gets displayed. It may be displayed in a sidebar, on social media, or as part of a search engine campaign. The goal of an...
Customers are looking for a unified voice across multiple channels when they consider making a purchase from your brand. Seventy-two percent of customers do research on multiple channels before making a purchase. An integrated marketing message can...
Across the United States, 85% of internet users watch videos monthly on their devices. Marketers who utilize video can see faster growth than their peers who do not. Video is an excellent marketing tool, especially as consumers are seeking more...
