Video is all the rage in social media marketing. It's been known for years that videos are more engaging, memorable, and attention-getting than graphics or text alone. However, video is even more critical because it's what customers want right now.
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Social media immediately soared in popularity for many consumers. With how well established it is, it’s an equally valuable tool for advertising your business. About 3.6 billion people use social media regularly worldwide. Utilizing social media...
Targeted advertising is an incredibly important way to connect with your audience and ensure that you're reaching out to people who have a genuine need in your industry, for the type of content you can offer. Targeting matters. More than 40% of...