Using recruitment marketing to hire is far from being a new concept but has undoubtedly changed since the days when 'help wanted' signs were an essential strategy for acquiring new hires. It has become even more critical today as businesses in all...
If you want to yield the best results for growing patient volume, trustworthiness, and your healthcare company's reputation, strong marketing plans are crucial. The key is knowing which steps to take to develop a good marketing plan that drives...
Marketing is a challenge, especially when your time is taken up by all the other aspects of your business. Sometimes, you need a refresher to help you stay on the right track, whether you're struggling to remember the length of a successful...
TV advertising: does it still create the impact you're hoping for? TV advertising can generate an ROI between 300% and 500% for those who implement it into their strategy. Measuring the return on your TV advertising investment involves more than...
TV is responsible for, on average, 71% of ad-generated profit across industries. Your business stands to profit immensely from its TV advertising efforts. Have you ever considered making a TV commercial but decided not to move forward because you...
You have clear goals set for your next advertising campaign. You're eager to get started on your advertising. Your new marketing campaign will reach consumers, help them better understand your business, and provide them with insight into how you can...
In order to see the ROI you want from your advertising efforts, you must create a strategic budget: one that has your goals and desired end results in mind. Without an effective advertising budget, you may find yourself unable to meet your...
