WFSB Advertising

Recent Posts

The Top 5 Blogs of 2020

2020 was a year that will go down in history. People and businesses were forced to adapt to the "new norm," while trying to remain healthy. Throughout this year, our values at WFSB Advertising remained strong. We continue to stay dedicated to...

7 Tips for Direct-to-You Email Marketing

Sometimes, even savvy people write off email. They may assume that it's no longer as successful as they might hope. Do people use email as much as they use their other platforms? Can a marketer achieve value through email?

5 Resources from WFSB Advertising That You Can Take Advantage of Right Now

Your business should continue advertising right now, whether you're still waiting to reopen your business or you've already begun to open your doors again. Luckily,WFSB Advertising remains here to support you as you create your ads. We're still...

Times are Changing: Don't Let Your Small Business Get Behind

Businesses around the country are starting to reopen—many of them with substantial changes in place. Small businesses are incredibly important for their support of the community and their commitment to their customers. Now, those small businesses...

As Connecticut Opens up- What Steps are you Taking to Prioritize Consumer Safety?

Across Connecticut, shelter-in-place orders lifted beginning May 20. As a result, many businesses are starting to reopen their doors in different ways. While you plan to reopen your business it’s important to be conscious of the precautions you will...

Why TV Advertising is Important Right Now

According to Nielsen, the Coronavirus crisis could cause an increase of as much as 60% in television viewership across the United States. Throughout the stay-at-home orders, more people are tuning in to their local stations for news updates and...

Crafting a Welcome Back Message: 4 Ways to Share What You're Doing to Protect Your Customers

Many businesses are starting to prepare for reopening, making a transition that will allow them to resume more normal business operations. Customers want to know what businesses are doing as they make that transition, including what steps they are...

Preparing Your Reopening Message And Welcoming Our New Normal

As stay-at-home orders are beginning to lift around the country, many businesses are asking the question- what now? As new reopening phases are announced, you’ll want to have a strong plan of action in place to set your business up for success.

Outdoor Home Improvement: Projects You Can Still Tackle Right Now

With the shelter-in-place order still in place and spring temperatures rising, many people are looking for ways in which they can get fresh air while social distancing. Fortunately, there are many options for outdoor home improvement projects that...

How Our Connecticut Station is Making Changes Amidst the Crisis

In the midst of the coronavirus crisis, many people and businesses are making adjustments to their everyday lives. At WFSB, we are making changes to our everyday operations, our lineup, and our processes to help provide while keeping everyone safe....